Taco Bell is planning to offer a more extensive vegetarian menu in 2019, the company recently announced. Count me as more than casually interested.
My fondness for Taco Bell goes deep. There are times when the hunger for ersatz Tex-Mex will not be silenced. This craving dates back to college days in the late 1970s, when the closest restaurant to the student newspaper was a Taco Bell. The staff had a love-hate relationship with the chain.
“I’m going to Taco Death to pick up dinner. Does anyone want anything?” someone would shout as the evening deadlines approached.
Still a couple of bean burritos — vegetarian before its time, I guess — were filling and less than a dollar. For students, it was convenient and cheap — and in its own guilty pleasure way, kind of good.
Taco Bell hasn’t said much about the details for the new vegetarian menu. The chain’s website has a placeholder for vegetarian offerings consisting of what’s available now. And it’s relatively easy to assemble a vegetarian meal from what is already on the menu.
Some years back, Taco Bell promoted a series of “fresco” menu items that were intended to be healthier than the normal fare. Even though the fresco promotion is over, there are still calorie-conscious options that are under 350 calories and under 10 grams of fat each. Calorie-conscious is the key word there, because I wouldn’t call them exactly healthy.
The 150-calorie chicken soft taco “fresco style” gets 1/3 of its calories from fat and has 430 mg of sodium, which is a lot. The Centers for Disease Control urges American adults to consume no more than 2,300 mg of sodium a day. That is supposed to improve, too; the company also announced that it would reduce sodium by 25 percent by 2025.
So here’s hoping the chain is successful with adding more vegetables and reducing sodium, because sometimes the bell just rings. When that happens, I’ve gotta go get lunch. And don’t get me started on the guiltiest pleasure of all, the bacon breakfast crunchwrap.